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Ohio county map showing market opportunity scores for HVAC, plumbing, and roofing companies with color-coded density analysis

Stop Guessing Where to Expand: A Data-Driven Approach to Market Selection

Most home services companies invest $500K+ in new locations based on gut feel. I built an interactive tool using Census data and business registrations to identify the best expansion markets in 30 seconds. The difference between right and wrong market? $2-3M in revenue over three years.
Ryan Grissinger 21 Oct 2025
Illustration of a person using Google NotebookLM surrounded by icons for video, notes, and mind maps.

What Is Google NotebookLM? A Friendly Beginner’s Guide (October 2025)

Discover how Google’s NotebookLM transforms the way you learn, research, and create. This AI-powered tool turns your documents, web pages, and videos into interactive study guides, podcasts, and mind maps — making complex topics simple and engaging.
Ryan Grissinger 04 Oct 2025
Illustration of an anchor embedded in the ocean floor beneath a glowing compass, symbolizing stability and strategic direction in SWOT analysis.

SWOT Analysis Explained: How to Use It Effectively Across Business Strategy

Unlock the true power of SWOT analysis. Learn how to apply this timeless strategic tool across long-term planning, medium-range programs, and short-term projects—so your team speaks the same language and makes smarter decisions faster.
Ryan Grissinger 02 Aug 2025
The 9 Pillars of Product‑Centric Communication

The 9 Pillars of Product‑Centric Communication

A practical framework for product managers to communicate with clarity, empathy, and strategic intent across teams and stakeholders.
Ryan Grissinger 02 Aug 2025

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